Plain Flour


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  • 1.5kg

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  • Pizza & Pasta
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Matthews Plain Flour – Perfect multi-purpose flour

 Plain flour milled from soft wheat with a protein level of 9.5%

Matthews plain flour is a multi-purpose (all-purpose for the US) flour perfect for baking bread, cookies, biscuits, muffins and pizzas. The plain flour name comes about from the lack of any raising agent within the flour, as would be found in self-raising flour.

Plain flour is a staple of every kitchen. Its versatility will help you bake delicious creations. But all plain flour is not the same. Plain flour comes in different protein levels, usually between 9-11%, has varying textures and tastes and can be created from either hard or soft wheat.

At Matthews, we use a blend of the highest quality soft wheat to create our plain flour. The soft wheat is carefully milled to craft a plain flour that contains 9.5% protein and has a fine consistency for easing baking. Our plain flour range is also incredibly rich in flavour.

Explore our range of plain flour and find quality organic plain flour, Cotswold plain flour and Rollright Plain flour.

 You can buy your favourite Matthews Plain Flour individually or in multi-packs.

Matthews Cotswolds Flour News


Big Win for Open Bakery!

Big Win for Open Bakery!

Open Bakery, a family business that has been trading in Brighton (Kemp Town) since 2011, has just been named the South East Regional Winner in the National Bakery Awards. Already hugely popular with locals, Open Bakery now finds itself celebrated alongside the best bakers in the country!
Elaine's Top Pizza Flour For Sourdough Tips

Elaine's Top Pizza Flour For Sourdough Tips

Tips for using Cotswold Pizza Flour with Elaine Boddy's Sourdough Master Recipe -this flour has been designed to relax so that it is perfect for handling and shaping for making pizza bases, therefore it includes a flour conditioner to assist that. 

Grant Batty Named ‘UK’s Best Home Pizza Chef’ by Bake-Off Winner In National Pizzaiolo Showdown

Grant Batty Named ‘UK’s Best Home Pizza Chef’ by Bake-Off Winner In National Pizzaiolo Showdown

Passionate home baker and long time lover of Cotswold Flour, Grant Batty, has been named the UK’s Best Home Pizza Chef 2024 in a national contest, beating pizza enthusiasts from across the nation.
Big Win for Open Bakery!

Big Win for Open Bakery!

Open Bakery, a family business that has been trading in Brighton (Kemp Town) since 2011, has just been named the South East Regional Winner in the National Bakery Awards. Already hugely popular with locals, Open Bakery now finds itself celebrated alongside the best bakers in the country!
Elaine's Top Pizza Flour For Sourdough Tips

Elaine's Top Pizza Flour For Sourdough Tips

Tips for using Cotswold Pizza Flour with Elaine Boddy's Sourdough Master Recipe -this flour has been designed to relax so that it is perfect for handling and shaping for making pizza bases, therefore it includes a flour conditioner to assist that. 

Grant Batty Named ‘UK’s Best Home Pizza Chef’ by Bake-Off Winner In National Pizzaiolo Showdown

Grant Batty Named ‘UK’s Best Home Pizza Chef’ by Bake-Off Winner In National Pizzaiolo Showdown

Passionate home baker and long time lover of Cotswold Flour, Grant Batty, has been named the UK’s Best Home Pizza Chef 2024 in a national contest, beating pizza enthusiasts from across the nation.